I am a designer, art director, visual designer, content creator, and creative director. I believe design should be as engaging as it is functional. I create systems and structure that bring clarity, then infuse just enough character to make them memorable. The result: brands with distinction and visuals that resonate.
Branding, Campaign, and Communications
I approach a wide range of design challenges where each requires strategic thinking, precision, and thoughtful balance between user needs, creativity, and business goals. The featured projects highlight branding, identity, design systems, campaigns, and collateral work, demonstrating how cohesive brand systems come to life across diverse formats.
PQ Bypass
Developed the brand design system and scaled it across digital, social, print, campaigns and other formats touchpoints to ensure consistency and impact.
Indian Leap Winery
Led brand evolution for Indian Leap Winery, overseeing creative across all creative platforms ensuring brand consistency from print, digital, and video.
Pharma, Med Device, Financial, Lifestyle, and Retail Work
ABOUT ME
With expertise in brand communications, direct marketing, interactive design, print advertising, and promotions across both digital and print, I bring a wide range of experience spanning financial services, technology, healthcare (pharmaceutical, medical device, and wellness), and food and beverage. My strengths lie in concept development, extending concepts across multiple channels, collaborating with teams, and delivering creative that builds brand affinity; on target, on brand, and on time.
I have had the privilege of working with clients such as GE HealthCare, PQ Bypass, BioMarin, Amgen, Blue Shield, Intuit, Symantec, Microsoft, Citrix, Corsair, Fujitsu, Simayoff Jewelers, Visa, Union Bank, Charles Schwab, BlackRock, Wells Fargo, Procter & Gamble, SiriusXM, and many emerging brands. Along the way, I have developed marketing campaigns, collateral, and digital assets, built brand awareness, and successfully launched products and services.
To learn more, please download my resume or connect with me on LinkedIn. I would love to hear from you.
Brands I’ve Worked With
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